Immersive stories
We approach the design of these kinds of stories in the same way we do others—starting with a brand articulation framework for your...
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Stories speak to people shaped by cultures, emotions, and desires. A well-told story can successfully bridge the consumers’ histories, needs, wants, identities, and values with products and services of a business. After all, stories are one of the oldest methods used by people to make sense of life. Stories make the foundations of memory, are elemental to transferring knowledge, and are impossible to live without. That’s why we think stories are the perfect tool to help consumers and businesses connect to one another
We're a publisher and creator of stories and products with stories. Our work is multidisciplinary, cutting across the physical and the virtual. We create stories in the form of books, social media content, short films, newsletters, products, art and even spaces from which interesting narratives are drawn out. We are thinkers, makers and service providers, for clients’ businesses as much as for our own labours-of-love.
With our roots in design thinking, our approach to briefs is through problem solving; As storytellers, our solutions are always built through the perspective of a narrative that resonates with an identified group. With our ability to empathise with audiences and our experience derived from over a decade of storytelling, the stories we create are the kind that build consciously thought-out connections.
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